Projection mapping has been called by many names, including spatial augmented reality and video mapping, however the process and results are all the same in terms of a stunning wow factor and the future of media being brought to life. When projection mapping is used, a projection of light is able to go from a flat 2D surface such as a television or movie screen and cast light on to any other surface causing an illusion of interactive 3D imaging all around. The main difference between older 3D animation and projection mapping is that in the past it is done on a flat screen and you often need additional accessories such as special glasses to get the feel of a three-dimensional experience, and even then, the visuals are extremely limited. With projection mapping from Circusmax.com, the limits are eliminated and anybody who can see is able to view the excitement displayed around them.
A great example of how projection mapping can transform and experience from simply watching, to fully engaging, is with video games. Video gaming is a great use for futuristic projection because it allows a person to see images turn and transform seamlessly in real time. A virtual reality experience that can cause an audience to forget that they are in an open free space or a room, and emotionally navigate to an entirely new environment is the epitome of why this form of media is so popular.
Disney’s Magic Kingdom often has a wonderful projection mapping display cast over the famous castle at nightfall. The giant structure of the castle becomes almost invisible as the animation and projections fill the exterior of the building and launch into the audience. When a well-done projection mapping exhibit is finished, it often leaves viewers in a different emotional state, which can be used wonderfully to the advantage of any given intent.
Today, projection mapping has gone from only being utilized by major entertainment venues such as concerts and theme parks to everyday people who have gained the knowledge to employ this systematic imagery in their own do-it-yourself manner or with the help of software.